Case Study 01: How Digitalz Pro Media Transformed a Luxury Women’s Clutch Bag Brand’s Online Presence
Client Overview
A renowned luxury women’s clutch bag brand approached Digitalz Pro Media and Technologies to establish a strong digital presence, scale their online sales, and position themselves as a premium brand in the competitive fashion market.
Despite having an exquisite product line, the brand lacked an optimized eCommerce platform and a holistic digital marketing strategy to reach the right audience and drive conversions.
Challenges Faced
No Online Store Presence – The brand was operating offline with limited exposure online.
Lack of Performance Marketing Strategy – No paid campaigns were in place to drive sales.
Poor SEO & Organic Visibility – The brand was not ranking for relevant keywords.
Weak Social Media Presence – Engagement was low, and content lacked consistency.
No Influencer Collaborations – The brand had no structured influencer marketing strategy.
Our Strategy & Execution
1. Shopify Website Development
To establish a seamless shopping experience, we:
Designed and developed a visually stunning Shopify website with a premium look.
Implemented a high-converting UI/UX with easy navigation.
Integrated secure payment gateways and optimized checkout for a frictionless experience.
Added SEO-friendly product pages with high-quality images and detailed descriptions.
2. Performance Marketing (Meta & Google Ads)
We launched highly targeted ad campaigns across Facebook, Instagram, and Google Ads to drive conversions:
Google Shopping Ads: Optimized campaigns for high-intent buyers.
Facebook & Instagram Ads: Created compelling ad creatives to highlight the luxury appeal.
Retargeting Ads: Implemented cart abandonment and past visitor retargeting campaigns.
A/B Testing: Regularly tested ad copies, creatives, and landing pages to optimize results.
3. SEO Strategy for Long-Term Growth
To build a sustainable organic presence, we implemented:
Keyword Optimization: Researched and targeted high-intent keywords like “luxury clutch bags online.”
On-Page SEO: Optimized product pages, meta descriptions, and internal linking.
Blog Content Strategy: Created engaging blogs on styling tips, luxury fashion trends, and brand stories.
Technical SEO: Improved site speed, mobile responsiveness, and structured data.
4. Social Media Management & Content Strategy
To enhance brand awareness and engagement, we:
Designed a premium content calendar with high-end visuals.
Created engaging reels, carousel posts, and influencer collaborations.
Leveraged Instagram Shopping Features to drive direct purchases from social media.
Implemented community engagement strategies to grow brand loyalty.
5. Influencer Marketing & PR Strategy
To establish credibility and reach luxury shoppers, we:
Partnered with top fashion influencers and luxury lifestyle bloggers.
Ran Instagram giveaways and collaborations to increase brand visibility.
Secured press mentions in fashion magazines and blogs to build brand authority.
Results & Impact
Within 6 months, the brand achieved:
150% Increase in Online Sales – Shopify store became a primary revenue channel.
4X ROAS on Performance Marketing – Optimized ad spend for maximum profitability.
Organic Traffic Growth by 200% – SEO efforts ranked the brand on Google’s first page.
300% Growth in Social Media Engagement – Increased followers, engagement, and brand recall.
Influencer Partnerships Drove 30% Sales – Direct impact from social proof and influencer credibility.
Final Thoughts
With a well-structured omnichannel digital marketing strategy, Digitalz Pro Media & Technologies helped this luxury women’s clutch bag brand transform into a leading online luxury brand.
Looking to scale your luxury brand’s digital presence? Let’s connect!
Case Study 02: How Digitalz Pro Media Helped a Multi-Specialty Hospital Generate Leads with Performance Marketing & Local SEO
Client Overview
A leading multi-specialty hospital approached Digitalz Pro Media and Technologies to increase patient footfall and generate high-quality leads for their key medical services. The hospital had a strong reputation offline but lacked an effective digital strategy to attract and convert online inquiries.
Challenges Faced
Low Online Visibility – The hospital wasn’t ranking for key local search terms.
Inefficient Lead Generation – Existing campaigns had high cost-per-lead (CPL) with low conversions.
Lack of Local SEO Optimization – Google My Business (GMB) and local directory listings were underutilized.
High Competition – Several established hospitals were dominating the online space.
Low Engagement on Digital Platforms – Limited interaction on social media and poor ad performance.
Our Strategy & Execution
1. Performance Marketing (Google & Meta Ads)
To generate instant patient inquiries, we ran highly targeted paid campaigns on Google and Meta.
✅ Google Ads Strategy:
Search Ads for High-Intent Queries – Targeted terms like “Best cardiology hospital near me” and “Emergency medical care in [city].”
Call-Only Ads – Allowed patients to contact the hospital directly from search results.
Display & Retargeting Ads – Re-engaged users who visited the website but didn’t book an appointment.
✅ Meta (Facebook & Instagram) Ads Strategy:
Lead Form Ads – Simplified appointment bookings without leaving the platform.
Awareness Campaigns – Educated audiences on specialized treatments.
Testimonial & Video Ads – Built trust through patient success stories.
2. Local SEO Optimization for Organic Lead Generation
To drive long-term sustainable leads, we implemented a local SEO strategy focused on visibility in search results.
✅ Google My Business (GMB) Optimization:
Fully optimized GMB profile with updated services, images, and business hours.
Encouraged satisfied patients to leave positive reviews, boosting credibility.
Added Google Posts with treatment updates, events, and special offers.
✅ Website SEO & Content Strategy:
Implemented on-page SEO for service pages targeting local keywords.
Published location-specific blogs like “Best pediatric care in [city]” to rank organically.
Created FAQ pages for common patient concerns to capture voice search queries.
✅ Local Directory Listings:
Listed the hospital in Justdial, Practo, Sulekha, and other medical directories for referral traffic.
Ensured NAP consistency (Name, Address, Phone Number) across all listings.
Results & Key Metrics
– Campaign Duration: 6 months
– Total Leads Generated: 3,500+ patient inquiries
– Average Cost Per Lead (CPL): ₹280 (50% lower than industry avg.)
– Google My Business Views: +400% increase
– Website Organic Traffic Growth: +300%
– Appointment Booking Rate: 50% of leads converted into actual visits
Final Thoughts & Impact
Through a strategic combination of Performance Marketing and Local SEO, Digitalz Pro Media successfully helped the multi-specialty hospital increase patient leads, reduce CPL, and enhance its digital presence.
Looking to generate high-quality leads for your healthcare business? Let’s connect!
Case Study 03: How Digitalz Pro Media Generated 2000 Qualified Leads for a Gurgaon-Based Commercial Property Underwriter
Client Overview
A leading commercial property underwriter in Gurgaon approached Digitalz Pro Media and Technologies to generate high-quality leads for an under-construction commercial project. The goal was to attract potential investors, business owners, and corporate buyers within a tight one-month timeline while keeping the Cost Per Lead (CPL) under ₹500.
Challenges Faced
Highly Competitive Market – The commercial real estate sector in Gurgaon is saturated with multiple players.
Short Timeframe – The client required a high volume of leads within just 30 days.
Budget Constraints – The CPL had to remain under ₹500 while maintaining lead quality.
Targeting the Right Audience – Needed a strategy to filter out non-serious inquiries and focus on high-intent prospects.
Our Strategy & Execution
1. Meta Ads Strategy for Maximum Lead Generation
To ensure high visibility and engagement, we crafted a data-driven Meta Ads campaign targeting the right audience segments:
✅ Ad Format Selection:
Carousel Ads – Showcased multiple property features and amenities.
Lead Generation Ads – Allowed users to submit inquiries without leaving Facebook or Instagram.
Video Ads – Highlighted the project’s USPs and investment benefits.
Retargeting Ads – Engaged users who previously interacted with the ads but didn’t convert.
✅ Audience Targeting:
Interest-Based Targeting: Targeted investors, business owners, real estate buyers, and corporate decision-makers.
Lookalike Audiences: Created based on previous commercial property buyers.
Geo-Targeting: Focused on Gurgaon, Delhi NCR, and other high-investment zones.
Custom Audience: Retargeted users who engaged with the website or Facebook page.
✅ Ad Copy & Creatives Optimization:
Used compelling ad copies emphasizing “Pre-Launch Pricing” and “High ROI Investment.”
A/B tested different CTA variations like “Book a Site Visit” vs. “Get Pricing Details.”
Implemented realistic 3D render images & video testimonials to boost credibility.
2. Landing Page Optimization for Higher Conversions
To ensure maximum lead capture, we designed a high-converting landing page:
Mobile-Optimized & Fast-Loading – Ensured seamless experience for users.
Short Lead Form – Collected essential details (Name, Contact, Budget, Purpose of Investment).
Trust Signals – Included testimonials, past project success stories, and RERA registration details.
Strong Call-to-Action (CTA) – “Schedule a Free Site Visit Today!”
3. Budget & Bidding Strategy for Cost Efficiency
We carefully allocated the ad budget to maintain a CPL under ₹500:
Manual Bidding Strategy – Adjusted bids dynamically based on ad performance.
Dayparting Ads – Scheduled ads during peak browsing hours for better engagement.
Ad Placement Optimization – Focused on Facebook Feed, Instagram Stories, and Audience Network for the lowest cost.
Results & Key Metrics
– Campaign Duration: 30 Days
– Total Leads Generated: 2,000+ Qualified Leads
– Average Cost Per Lead (CPL): ₹485
– Conversion Rate: 18% (Leads that booked a site visit)
– Ad Click-Through Rate (CTR): 5.2%
Final Thoughts & Impact
The highly optimized Meta Ads campaign helped the client achieve record-breaking lead generation within the desired timeframe. With 2000+ quality leads, the underwriter successfully pre-booked a significant portion of the commercial project even before completion.
Looking for high-quality real estate lead generation? Let Digitalz Pro Media help you achieve outstanding results.
Case Study 04: How Digitalz Pro Media Transformed a Management Consulting Firm’s Organic Presence & Online Branding
Client Overview
A prominent management consulting firm specializing in business strategy, leadership development, and operational excellence approached Digitalz Pro Media and Technologies to enhance their organic digital presence and establish themselves as an industry thought leader.
Despite having extensive expertise and a strong offline reputation, their online visibility was minimal, leading to missed opportunities in reaching potential clients and establishing credibility.
Challenges Faced
Low Organic Search Visibility – The firm was not ranking for key consulting-related terms.
Weak Brand Positioning Online – No clear differentiation in a highly competitive industry.
Minimal Social Media Presence – Low engagement and inconsistent content.
No Thought Leadership Content – No blogs, case studies, or whitepapers showcasing expertise.
Lack of SEO-Optimized Website – Website was not optimized for search engines.
Our Strategy & Execution
1. SEO-Driven Website Optimization
To improve organic visibility and search rankings, we:
Conducted keyword research to target high-intent search queries.
Optimized website structure, meta tags, and on-page SEO elements.
Implemented technical SEO improvements for faster page load times and mobile responsiveness.
Added SEO-friendly service pages with targeted keywords and compelling CTAs.
2. Content Marketing & Thought Leadership
We established the client as an authority in the consulting space by:
Creating high-quality blog articles on leadership, strategy, and market trends.
Publishing whitepapers and industry reports to showcase expertise.
Writing case studies and success stories to build credibility.
Implementing an email newsletter strategy to nurture leads.
3. Social Media Branding & Engagement
We positioned the firm as a go-to resource for industry insights by:
Developing a consistent content calendar with engaging posts.
Sharing client testimonials, success stories, and thought leadership articles.
Running LinkedIn campaigns targeting C-level executives and decision-makers.
Engaging with industry influencers and participating in trending discussions.
4. LinkedIn Authority Building
Since LinkedIn is a key platform for consulting firms, we:
Optimized leadership team profiles to reflect expertise.
Implemented a LinkedIn content strategy with weekly insights and trends.
Used LinkedIn Pulse articles to gain visibility among professionals.
Leveraged LinkedIn Groups for networking and discussions.
5. PR & Online Reputation Management
To enhance credibility, we:
Secured media mentions and guest posts on top industry websites.
Managed online reviews and testimonials for reputation building.
Created a press release strategy for key business milestones.
Results & Key Metrics
– Organic Website Traffic Growth: +300% in 6 months
– Google Keyword Rankings: Top 5 rankings for 15+ high-intent keywords
– Social Media Engagement: 4X growth in LinkedIn followers & interactions
– Inbound Lead Generation: 50+ high-quality inbound leads per month
– Industry Recognition: Featured in top business publications
Final Thoughts & Impact
Through SEO, content marketing, social media branding, and LinkedIn authority building, Digitalz Pro Media successfully positioned the consulting firm as a leading voice in the industry.
If you’re a consulting firm looking to scale your digital presence, let’s connect!
